Skip to content




Sanity logo
Directus logo

From Sanity to Directus

We are the Sanity to Directus migration experts

Last verified:


The process

How we migrate from Sanity to Directus

  1. 01

    Access and gating audit

    First we check the existing Sanity and see whether the data is clean enough to move straight over to Directus, and plan around any auth walls or bot protection in the way.

  2. 02

    Rendering assessment and extraction

    Then we work out how Sanity renders its pages and pull the content out, even without CMS access.

  3. 03

    AI-assisted sanitization

    Everything extracted runs through our sanitization pipeline, which flags slop, normalizes structure, and leaves us clean content to work with.

  4. 04

    Content-model design with the client

    Before anything moves, we agree the Directus content model with you, shaped around how your editors actually work.

  5. 05

    Transform and soft-migrate

    We transform the content to the agreed schema and run a full dry run, so mappings and edge cases prove out before production.

  6. 06

    Execute the real migration

    Once the dry run is clean, everything moves into Directus in one controlled cutover.

  7. 07

    Redirect mapping and throttled sitemap submission

    Every old URL gets mapped to its new home with the right redirect, so rankings and link equity survive the move.

  8. 08

    Agentic-browser QA

    Finally, automated browsers sweep the new site for data issues, design regressions, and missing SEO signals.

  9. Ready when you are. We'll bring the moving boxes.Start my migration


Challenges with Sanity

Key pain points

We obviously prefer Sanity, so much so that our own website is on Sanity. But if you don't have the right implementation team, you might find yourself in a bad situation. Its highly customizable nature can lead to complexity and time-consuming setup processes for less experienced developers. We've inherited our fair share of stinkers, but we advise that before you jump ship, you let us look over it to see if it's salvageable.

That said, if you are considering moving, we can help you migrate away with automated migration scripts, web scraping, and content mapping. It'll be a 1:1 with whatever platform you choose.

Help me migrate


Limited out-of-box solutions

Not always plug-and-play

Sanity gives you a ton of flexibility, but it’s not a "drag-and-drop" CMS. If your team prefers instant themes and presets, you’ll need a little extra setup to get started.

resource demand for Sanity

Potentially high resource demand

As your content model grows, Sanity gives you incredible power and real-time performance. Just keep in mind that very large projects may require a bit more horsepower behind the scenes.

Technical expertise required for Sanity

Less ideal for beginners

Editors love Sanity once everything is set up, but teams switching from traditional CMSs may need a short onboarding period to learn the workflow.

Infrastructure needed for Sanity

Infrastructure management needed

Unlike hosted CMS platforms, you own your content pipeline. That gives you full control and scalability, but also means setup and environments need to be managed properly.

Technical skill needed for Sanity

Technical skill required

Since Sanity is schema-driven, developers can model content precisely the way your business needs it. Non-technical teams benefit from that structure, but setup usually requires engineering support.

Complexity in setup for Sanity

Complexity in setup

Sanity doesn’t force rigid templates or assumptions. You have to define everything like content, structure, and workflows. The tradeoff: a bit more initial setup for much more flexibility long-term.



Benefits of Directus

Key advantages

Directus instantly wins points with us because, well… it has a rabbit for a logo. But beyond that, it's genuinely a solid database-first CMS. If you like the idea of a CMS that sits directly on top of your SQL database without any abstractions, Directus feels incredibly natural.

You can self-host it, tweak it endlessly, and treat your schema exactly the way you want. Editors get a no-code admin UI that feels polished, developers get REST and GraphQL out of the box, and teams get workflows, versioning, automations, and proper permission controls. It's flexible, fast, and a great fit if your content is really just structured data waiting for a smarter interface. If your project revolves around relational data and you want total control from database to API, Directus is one of the cleanest ways to build it.

Start my migration


Intuitive non-technical interface

Intuitive non-technical interface

Editors get a clean, no-code admin panel that feels more like a productivity tool than a CMS. Non-technical teams can handle content updates without pinging developers every five minutes.

Database-agnostic SQL integration

Database-agnostic SQL integration

Directus plugs straight into your SQL database and turns it into an API instantly. If your data lives in Postgres, MySQL, MariaDB, or SQLite, it just works.

Field-level permission controls

Field-level permission controls

You can lock down every field, table, and action with granular role-based permissions. Perfect for teams that care about security and don't want interns accidentally deleting production data.

Built-in REST/GraphQL support

Built-in REST/GraphQL support

Your entire database is instantly exposed as both REST and GraphQL endpoints. Just plug into your frontend and start shipping.

Extensive UI customization available on Directus

Extensive UI customization

Directus lets you tweak the interface, add custom views, tailor layouts, and build the exact editing experience your team needs. It feels like a CMS you can actually shape instead of fight.

Real-time collaborative editing available on Directus

Real-time collaborative editing

Multiple contributors can work in the Studio at the same time without stepping on each other's toes. Collaborative editing shipped in February 2026, so drafts stay clean and the whole workflow feels built for modern teams, not 2010 intranets.

AI Assistant with image and PDF support in Directus

AI Assistant with image and PDF support

The built-in AI Assistant can process images and PDFs as well as text, and it works across OpenAI, Anthropic, and Google Gemini. It's a genuinely useful addition rather than a feature-list checkbox.





Common questions

Sanity to Directus migration FAQs

Answers to the most common questions about Sanity to Directus migration

Sanity's Free plan includes 20 user seats, 10,000 documents, 1M CDN API requests, 250K regular API requests, 100GB of assets, and unlimited locales. The Growth plan is $15 per seat/month for up to 50 seats, with 25,000 documents and the same API allowances, plus pay-as-you-go overages, private datasets, and 5 roles including Editor, Developer, and Contributor. Enterprise pricing is custom for organisations that need custom roles, dedicated SLAs, or single-tenant infrastructure. Most mid-size teams we work with stay well inside Growth's limits.


Not sold on moving? Sometimes the platform is fine and the build is the problem. We also fix Sanity sites in place.

Sanity development agency


Get in touch

Tell us what you're building. We reply within one working day. Jono or someone on the team picks up every message personally.

By sending this you agree to our privacy policy. We only use your details to reply.