From Payload to Sitecore

We are the Payload to Sitecore migration experts

Challenges with Payload

Key pain points

Payload’s biggest issue is how quickly it hands you the responsibility baton. Because it leans so heavily on self-hosting, you’re suddenly running databases, managing infra, dealing with scaling, and debugging auth quirks at 11 pm. And since the platform is still maturing, updates can feel unpredictable, and the surrounding ecosystem isn’t quite deep enough yet to soften the landing when something breaks. The recent Figma acquisition didn’t help either. Support has felt a bit lighter, and some priorities clearly shifted, alongside pricing.

Payload feels flexible on day one, the moment your project grows you’re either engineering around gaps or paying more than expected. If you're debating whether Payload fits the future of your stack (or you’re already feeling the cracks), we’re always happy to help you plan a cleaner path or a migration that won’t come back to bite you.

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Steep learning curve

Payload’s code-first approach means you need solid dev experience to use it effectively. Non-technical teams will struggle, and onboarding takes longer compared to more guided CMSs.

Smaller ecosystem of plugins

There aren’t many ready-made extensions, so you’ll end up building features yourself. This adds development time and increases long-term maintenance.

Potential performance overhead

Because it’s a full JavaScript backend, Payload can get resource-heavy under high traffic. You’ll need to optimise your server setup and monitor performance more closely.

Gaps in documentation

The docs are improving, but there are still missing pieces and unclear sections. New users often have to dig through GitHub issues to find answers.

Small community

The community is growing but still small, so there’s less shared knowledge, fewer tutorials, and slower troubleshooting compared to bigger CMS ecosystems.

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Requires separate hosting

Payload doesn’t come with built-in hosting, so you’re responsible for setting up and managing your server. That adds extra cost, extra setup, and extra operational overhead.

Benefits of Sitecore

Sitecore excels as a comprehensive digital experience platform that integrates content management with powerful marketing features. It offers robust personalisation and analytics capabilities, allowing businesses to deliver tailored user experiences across multiple channels. Sitecore’s scalable architecture supports extensive customisation and integration with existing systems, making it ideal for large enterprises seeking a unified solution for complex digital needs. Its advanced marketing automation tools help streamline campaign management, enhancing customer engagement and ROI.