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From Payload to BaseHub

We are the Payload to BaseHub migration experts

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The process

How we migrate from Payload to BaseHub

  1. 01

    Access and gating audit

    First we check the existing Payload and see whether the data is clean enough to move straight over to BaseHub, and plan around any auth walls or bot protection in the way.

  2. 02

    Rendering assessment and extraction

    Then we work out how Payload renders its pages and pull the content out, even without CMS access.

  3. 03

    AI-assisted sanitization

    Everything extracted runs through our sanitization pipeline, which flags slop, normalizes structure, and leaves us clean content to work with.

  4. 04

    Content-model design with the client

    Before anything moves, we agree the BaseHub content model with you, shaped around how your editors actually work.

  5. 05

    Transform and soft-migrate

    We transform the content to the agreed schema and run a full dry run, so mappings and edge cases prove out before production.

  6. 06

    Execute the real migration

    Once the dry run is clean, everything moves into BaseHub in one controlled cutover.

  7. 07

    Redirect mapping and throttled sitemap submission

    Every old URL gets mapped to its new home with the right redirect, so rankings and link equity survive the move.

  8. 08

    Agentic-browser QA

    Finally, automated browsers sweep the new site for data issues, design regressions, and missing SEO signals.

  9. Ready when you are. We'll bring the moving boxes.Start my migration


Challenges with Payload

Key pain points

Payload’s biggest issue is how quickly it hands you the responsibility baton. Because it leans so heavily on self-hosting, you’re suddenly running databases, managing infra, dealing with scaling, and debugging auth quirks at 11 pm. And since the platform is still maturing, updates can feel unpredictable, and the surrounding ecosystem isn’t quite deep enough yet to soften the landing when something breaks. The recent Figma acquisition didn’t help either. Support has felt a bit lighter, and some priorities clearly shifted, alongside pricing.

Payload feels flexible on day one, the moment your project grows you’re either engineering around gaps or paying more than expected. If you're debating whether Payload fits the future of your stack (or you’re already feeling the cracks), we’re always happy to help you plan a cleaner path or a migration that won’t come back to bite you.

Help me migrate


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Steep learning curve

Payload’s code-first approach means you need solid dev experience to use it effectively. Non-technical teams will struggle, and onboarding takes longer compared to more guided CMSs.

Smaller ecosystem of plugins

Smaller ecosystem of plugins

There aren’t many ready-made extensions, so you’ll end up building features yourself. This adds development time and increases long-term maintenance.

Potential performance overhead

Potential performance overhead

Because it’s a full JavaScript backend, Payload can get resource-heavy under high traffic. You’ll need to optimise your server setup and monitor performance more closely.

Gaps in documentation

Gaps in documentation

The docs are improving, but there are still missing pieces and unclear sections. New users often have to dig through GitHub issues to find answers.

Small community

Small community

The community is growing but still small, so there’s less shared knowledge, fewer tutorials, and slower troubleshooting compared to bigger CMS ecosystems.

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Requires separate hosting

Payload doesn’t come with built-in hosting, so you’re responsible for setting up and managing your server. That adds extra cost, extra setup, and extra operational overhead.



Benefits of BaseHub

Key advantages

BaseHub CMS is generating buzz among developers for its fast, collaborative, and AI-powered environment. We really like the Notion style editor. Feels great to drop a / and you type in what you want. E.g heading, or bullet points etc.

It's pretty good for creating and organizing content. Even for teams that are new to CMS platforms. Features like easy nested repeater fields, real-time branching for team workflows, and a built-in GraphQL API impress both solo makers and growing agencies. The platform’s Typesafe approach and AI-assisted writing tools help speed up the publishing process, while modern UI design keeps the learning curve gentle for newcomers.

If you can handle the initial information overload when you first spin up an environment it's an incredible tool for collaboration and rapid site scaffolding.

They also have a pretty good freemium pricing model (nodody has as good as Sanity) and strong documentation help projects get off the ground quickly, especially for Next.js and React use cases. Frequent updates and community engagement is high, and the core team that built it, are from a really nice design focused agency. So can't knock it that much.

Start my migration


Intuitive Notion-style editor

Intuitive Notion-style editor

Drop a / to insert blocks. The Notion-style editor is intuitive: fast, light, and easy to navigate

Effortless nested repeater fields

Effortless nested repeater fields

You can nest and stack content structures. It’s one of the few tools where complex schemas don’t instantly become a crime scene.

Real-time content branching

Real-time content branching

Branching lets teams experiment, test ideas, and push updates without breaking production. Preview changes instantly, merge when ready, panic never.

Ready-to-use GraphQL integration

Ready-to-use GraphQL integration

BaseHub ships with clean, auto-generated GraphQL APIs, so developers don’t waste hours wiring resolvers or schema stitching. Query, fetch, and ship.

Typesafe SDK support

Typesafe SDK support

You get fully typed responses out of the box, which means fewer runtime surprises and a smoother dev experience. Your IDE becomes your safety net.

Collaborative team workflows

Collaborative team workflows

Teams can work together without stepping on each other’s toes, with clean approval flows and role-based editing. It’s built for fast-moving content teams.





Common questions

Payload to BaseHub migration FAQs

Answers to the most common questions about Payload to BaseHub migration

Payload stores content in MongoDB or Postgres, so extracting your data is straightforward compared to proprietary platforms. The real work is restructuring your content model for the target CMS and rebuilding any custom access control logic you've written. We typically complete Payload migrations in 3 to 6 weeks depending on how much custom backend logic is involved. The code-first nature of Payload means most of the content model is well-documented in your own codebase, which actually makes migration planning easier.


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