Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

From Directus to Uniform
Key pain points
Directus looks fantastic in demos, but things get rocky once you actually try to use it at scale. Cloud plans jump to enterprise the moment your team grows past five users, and the API limits are tight enough that any traffic spike means aggressive caching or a surprise bill. It feels flexible until you realise the platform has a lot of operational overhead baked in.
On the dev side, updates can introduce breaking changes, the documentation doesn’t always keep pace, and the extension ecosystem is pretty thin. Localization is technically supported but fiddly and easy to misconfigure, and large datasets make the UI noticeably sluggish. And if you want anything deeply custom, you’re suddenly living in Vue.js land, which is not where most teams want to spend their weekends.

Breaking update changes
Directus has a habit of shipping updates that occasionally break things you weren’t planning to fix. Unless you're on an enterprise plan, you don’t get clean version control.

Limited extension ecosystem
The plugin ecosystem is still pretty bare. Anything even mildly niche ends up becoming a “let’s just custom build it” moment, which defeats the purpose of picking a CMS with extensions.

Complex localization setup
Yes, it supports multilingual content, but setting it up feels like assembling IKEA furniture blindfolded. It works, but expect extra config, extra steps, and extra patience.

Version control paywall
Want safe rollbacks, controlled releases, and predictable deployments? Great, Directus will tell you to upgrade first. Versioning is locked behind higher-tier plans, which is… bold.

Vue.js knowledge requirement
Custom interfaces and deeper tweaks need Vue.js, so if your team only speaks React, prepare for a small identity crisis (or a hiring plan).

Large dataset performance issues
Heavy tables and deeply relational data can slow down queries and the UI, forcing you to optimise more than you probably wanted to.
Key advantages
Uniform positions itself as a “composable DXP,” which is enterprise-speak for “it does a bit of everything on top of your actual CMS.” To be fair, the visual workspace is genuinely useful. Marketers get drag-and-drop control, personalization, and A/B testing without pinging developers every five minutes. And if you’re already juggling multiple systems (CMS, commerce, DAM), the orchestration layer can tidy up the chaos.
That said… we’ll be honest, we don’t really build with DXPs like this anymore. Whenever a headless tool starts shouting “DXP” from the homepage, it usually means heavyweight architecture, unnecessary complexity, and a bill only Fortune 500 companies would smile at. If you’re considering it anyway, feel free to get in touch. We’ll happily walk you through better, modern alternatives before you sink a quarter’s budget into something you probably don’t need.
Visual experience composition
Uniform’s visual builder lets marketers piece together pages without pinging developers every 5 minutes. It’s basically a drag-and-drop layer on top of your headless stack.

Multi-source content federation
Uniform pulls content from multiple CMSs, DAMs, and commerce tools into one interface, so you don’t need 10 tabs open to build a single page

Real-time collaboration tools
Teams can edit, plan, and experiment together without overwriting each other’s work. It’s built for big organisations where ten people touching the same page is a weekly occurrence.

Enterprise-grade scalability
Uniform is built to handle traffic spikes and heavy personalisation workloads. It’s overkill for small sites but a safe bet for enterprises terrified of a Black Friday outage.

Omnichannel content management
You can pipe the same content across web, apps, and any other channel marketing dreams up. Useful for brands juggling multiple experiences without wanting to rebuild the same page three times.

Built-in A/B testing
Uniform ships with native testing and targeting, so teams can experiment without gluing together half a dozen tools. It’s marketer-friendly and fast.
Book a meeting with us to discuss how we can help or fill out a form to get in touch
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