Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

From Basehub to Webflow
Key pain points
BaseHub is one of those platforms that feels like it was built by a developer, for a developer, and at no point did anyone ask, “Won't marketers need to be able to edit on the go?” Once you’re inside, it’s tables inside tables inside tables, like a Russian doll but somehow less fun. And as we’ve said before, we genuinely appreciate good engineering… but BaseHub often feels like someone shipped the database schema and called it a CMS.
BaseHub is painful to use, in our opinion. Because the platform is still young, features sometimes glitch, real-time collaboration hiccups, and localization or migration workflows can get messy fast. Documentation gaps and unpredictable branching only add to the frustration. If you're determined to build on BaseHub, we can walk you through the safest path… or at least help you avoid the inevitable “why is this breaking again?” moments.

Occasional feature glitches
New features sometimes ship a bit wobbly, so expect the occasional “why is this suddenly broken?” moment.

Not yet enterprise-ready
It’s great for small teams, but big orgs will hit walls fast. Workflow maturity and stability just aren’t there yet.

Limited third-party integrations
If you rely on a rich ecosystem, BaseHub won’t meet you halfway. You’ll be wiring a lot of things yourself.

Localization support gaps
Multi-region content teams will feel the pain quickly as language handling still needs serious tightening.

API rate limiting constraints
Push it too hard and you’ll hit rate limits faster than you expect, which can block larger deployments.

Sporadic stability issues
Real-time collaboration and branching can hiccup under pressure, making scaling workflows frustrating.
Key advantages
We're really trying to think of a good reason to love Webflow, and if you’re building a simple marketing site, a portfolio, or a 10-page brochure site, it works. Designers get pixel-perfect layouts without touching code, the HTML it spits out is clean, hosting is included, and nobody has to panic over plugin updates or random server outages. In that world, Webflow is for you.
One of the Reddit users who likes Webflow states that it has global CDN, SSL handling, and 99.99% uptime without touching a server or updating a single plugin. But to be real, Webflow isn't a platform to build on top of, it's a "one and done" kind of thing. Honestly just go to fiverr and find somebody who's designs don't suck.
But if you are dead set on it, connect with us, and we will try to develop the best solution for you.

Visual design without coding
Designers can build the site they see in their heads without waiting on a dev or translating Figma to HTML. You just drag, drop, animate, and publish. If you can design it, Webflow will render it.

Global CDN infrastructure
Your site gets served fast everywhere, without you configuring servers or worrying about uptime charts. Webflow handles delivery at scale, and pages load like they’ve had three shots of espresso.

Automatic SSL management
You don't need any certificates, renewals, or late-night expiration scares. SSL is handled out of the box, so security stops being a chore and starts being standard.

Clean semantic HTML output
Unlike many no-code builders, Webflow doesn’t produce spaghetti markup. The code it generates is tidy, semantic, and Google-friendly, which is why performance is generally strong.

Built-in SEO optimization
Webflow gives you proper SEO controls with meta titles, descriptions, alt text, structured data, and Open Graph. You don't need plugins or setup. It has native tools that keep your site search-friendly.

Plugin-free architecture
Webflow ships with most essentials built in, so you’re not babysitting 12 plugins just to keep the lights on. Fewer moving parts means fewer things blowing up.
Book a meeting with us to discuss how we can help or fill out a form to get in touch
Join the growing list of successful migrations
Case Study
View Case StudyMigrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

Case Study
View Case StudyFrom Sanity overages to instantaneous publishing, we brought Mario Testino into the fast lane, and did it in style.

Case Study
View Case StudyHelping the UAE's most prolific Pay in 4 merchants scale their design system and composable infrastructure.

Case Study
View Case StudyHow we helped the fastest growing online cycling community, push the editorial velocity to new heights.
