From Basehub to Uniform

We are the Basehub to Uniform migration experts

Challenges with Basehub

Key pain points

BaseHub is one of those platforms that feels like it was built by a developer, for a developer, and at no point did anyone ask, “Won't marketers need to be able to edit on the go?” Once you’re inside, it’s tables inside tables inside tables, like a Russian doll but somehow less fun. And as we’ve said before, we genuinely appreciate good engineering… but BaseHub often feels like someone shipped the database schema and called it a CMS.

BaseHub is painful to use, in our opinion. Because the platform is still young, features sometimes glitch, real-time collaboration hiccups, and localization or migration workflows can get messy fast. Documentation gaps and unpredictable branching only add to the frustration. If you're determined to build on BaseHub, we can walk you through the safest path… or at least help you avoid the inevitable “why is this breaking again?” moments.

Occasional feature glitches

New features sometimes ship a bit wobbly, so expect the occasional “why is this suddenly broken?” moment.

Not yet enterprise-ready

It’s great for small teams, but big orgs will hit walls fast. Workflow maturity and stability just aren’t there yet.

Limited third-party integrations

If you rely on a rich ecosystem, BaseHub won’t meet you halfway. You’ll be wiring a lot of things yourself.

Localization support gaps

Multi-region content teams will feel the pain quickly as language handling still needs serious tightening.

API rate limiting constraints

Push it too hard and you’ll hit rate limits faster than you expect, which can block larger deployments.

Sporadic stability issues

Real-time collaboration and branching can hiccup under pressure, making scaling workflows frustrating.

Benefits of Uniform

Key advantages

Uniform positions itself as a “composable DXP,” which is enterprise-speak for “it does a bit of everything on top of your actual CMS.” To be fair, the visual workspace is genuinely useful. Marketers get drag-and-drop control, personalization, and A/B testing without pinging developers every five minutes. And if you’re already juggling multiple systems (CMS, commerce, DAM), the orchestration layer can tidy up the chaos.

That said… we’ll be honest, we don’t really build with DXPs like this anymore. Whenever a headless tool starts shouting “DXP” from the homepage, it usually means heavyweight architecture, unnecessary complexity, and a bill only Fortune 500 companies would smile at. If you’re considering it anyway, feel free to get in touch. We’ll happily walk you through better, modern alternatives before you sink a quarter’s budget into something you probably don’t need.

Visual experience composition

Uniform’s visual builder lets marketers piece together pages without pinging developers every 5 minutes. It’s basically a drag-and-drop layer on top of your headless stack.

Multi-source content federation

Uniform pulls content from multiple CMSs, DAMs, and commerce tools into one interface, so you don’t need 10 tabs open to build a single page

Real-time collaboration tools

Teams can edit, plan, and experiment together without overwriting each other’s work. It’s built for big organisations where ten people touching the same page is a weekly occurrence.

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Enterprise-grade scalability

Uniform is built to handle traffic spikes and heavy personalisation workloads. It’s overkill for small sites but a safe bet for enterprises terrified of a Black Friday outage.

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Omnichannel content management

You can pipe the same content across web, apps, and any other channel marketing dreams up. Useful for brands juggling multiple experiences without wanting to rebuild the same page three times.